Lancôme Pop-Up


In 2017, Lancôme launched two new products for the millennial market through a series of targeted retail pop-ups.

I created the art direction and design for the pop-up's key experience: a gesture-based smart vanity mirror with a mobile component.
I created the art direction and design for the pop-up's key experience: a gesture-based smart vanity mirror with a mobile component.
Understand the challenges and results of the Lancôme Pop-up campaign. Video by M/C Studio NYC

Understand the challenges and results of the Lancôme Pop-up campaign. Video by M/C Studio NYC

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Watch the full pop-up experience. The graphics used in the space also followed my art direction. Video and stills by Soho Experiential.

Watch the full pop-up experience. The graphics used in the space also followed my art direction. Video and stills by Soho Experiential.

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Moodboards for the Lancôme Pop-Up experience _____ Art Direction & Design Clients: M/C Studio & Soho Experiential

Moodboards for the Lancôme Pop-Up experience

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Art Direction & Design
Clients: M/C Studio & Soho Experiential

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Keka is a multidisciplinary artist, creative/art director, and photographer living in Brooklyn, NY.